Project Odyssey, a group-wide AI initiative by MoneyHero Limited, a digital insurance brokerage and personal finance aggregation and comparison platform in Greater Southeast Asia, aims to boost revenue growth and increase operating margins through intelligent automation and conversational product experiences.

The company started deploying its AI-powered Car Insurance SaverBot Beta on WhatsApp in Singapore at the same time as the launch.

The start of Project Odyssey follows a period of strong financial expansion. Due to higher conversions in the credit card, personal loan, and insurance verticals, MoneyHero’s top-line revenue grew by more than 20% on a quarterly basis between Q1 and Q2 2025.

With such acceleration and a strong balance sheet with about US$30 million in cash and cash equivalents as of June 30, 2025, the company is still on schedule to produce free cash flow and reach positive Adjusted EBITDA in the later part of 2025.

Following considerable top-line momentum driven by higher conversions in credit cards, personal loans, and insurance products, MoneyHero is transitioning from cost reduction and operational efficiency into a phase that integrates AI into important consumer experiences and internal operations.

Project Odyssey aims to increase conversion, reduce cost-to-serve, and scale higher-margin verticals in order to support the company’s path to sustained profitability and free cash flow creation into and through 2026.

“We’ve demonstrated we can grow profitably—Q2 marked our first quarterly net income,”

said Rohith Murthy, Chief Executive Officer of MoneyHero Group.

“Project Odyssey applies AI pragmatically to remove customer friction and lift conversion across our higher-margin verticals. The Car Insurance SaverBot Beta converts a multi-step form into a single conversation, making it easier for our 8.6 million members to navigate complex financial decisions. Early pilots are encouraging, and our focus is scaling this across our insurance vertical to drive measurable conversion and revenue impact through 2026.”