Accenture made a strategic investment in WEVO, a customer research platform driven by artificial intelligence that helps businesses model and validate behaviors prior to introducing new goods and services. The investment, spearheaded by Accenture Ventures, will integrate WEVO’s special capabilities with Accenture Song’s GrowthOS, a proprietary platform created to assist clients in more quickly and […]
Adobe and Semrush Holdings, Inc. declared that they have reached a final agreement wherein Adobe will buy Semrush, a top brand visibility platform, for $12.00 per share in an all-cash deal, with a total equity value of almost $1.9 billion. With its data-driven generating engine optimization (GEO) and search engine optimization (SEO) solutions, Semrush is […]
Gap Inc. has entered a multi-year partnership with Google Cloud to advance its human-centered, digitally enabled technology strategy, using AI to transform retail across its flagship brands, including Old Navy, Gap, Banana Republic, and Athleta. “AI is redefining what’s possible in retail, and we’re building our future technology roadmap around it,” said Sven Gerjets, Chief […]
